Three Lead Generation Card Tips from the @TwitterSmallBiz Playbook

June 18th, 2014 – Posted by Anne Mercogliano to Social Media and Marketing Industry

The author’s posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

Last August, we launched the Lead Generation Card to all advertisers on Twitter. Since then, we’ve been impressed with the many small and medium businesses who have integrated the Lead Generation card into their marketing strategy, and seen powerful results.

We thought it would be valuable to share a page from our own playbook and offer a behind-the-scenes look at how the

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